Meta Ads

Discover the untapped potential of meta ads for Facebook and TikTok advertising. Learn how to optimize meta tags, titles, and descriptions to improve your ad's visibility, click-through rates, and overall search engine performance, ensuring your campaigns receive maximum exposure.

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High-Converting Facebook & TikTok Ad Formats from Savannah Sanchez

In a digital age where consumer attention is gold, and we are all sprinting to the end of the rainbow - media buyers and creative strategists are constantly looking for innovative strategies to captivate audiences.

Foreplay Team
15
min read
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Hacking Midjourney to Make 1,000 Facebook Ads with 1 Prompt

The world is stacked full of AI news rigtht now, thousands of new tools and this wave has been the catalyst to the fastest growing startup in history, Open AI. If you’re like the majority of the population you still might now know how it tangibly fit’s into your professional workflow more then helping write emails or ask some burning questions. What if I told you that you could use AI to hyper-scale your Facebook advertising creative? And no, we aren’t generating a bunch of low-quality images - what if we could use Midjourney to create thousands of on-brand images at scale?

Foreplay Team
15
min read
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How to Identify & Create Unicorn Ad Creative with Dara Denney

Dara Denney, a maestro of marketing and a sage of strategy, recently demystified this concept in an her Fireside chat. This blog post isn't just a recap; it's your golden ticket to understanding and mastering the art of creating Facebook ads that don't just exist but thrive and conquer. Buckle up and let's go deep into the heart of Facebook ad creative, and how you can produce your own "Unicorn Ads".

Foreplay Team
15
min read
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Facebook Ad Creativity Unleashed: Sipping the Creative Milkshake with Mirella Crespi

Picture this: a world where Facebook ads don't just scroll past unnoticed, but actually make you stop, look, and listen. That's the kind of magic Mirella Crespi, the maestro behind Creative Milkshake, whipped up in a recent webinar. With a sprinkle of humor and a dash of insight, she took us on a delightful journey through the art of Facebook Ad Creative. Let's dive into the key takeaways and actionable steps you can take to outperform your current ad creative.

Foreplay Team
15
min read
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The Swipe File: What is it and how to turn it into your secret weapon

Ever wondered how top marketers stay ahead of the curve? The answer might be simpler than you think: swipe files. In this post, we'll unravel the mystery of swipe files and show you a step-by-step guide on how to harness its power for your next campaign.

Erin Pennings
15
min read
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The Ultimate Guide to Setting up a Facebook Collection Ad

In a digital terrain bursting with possibilities, Facebook collection ads emerge as the catalyst for unparalleled reach and engagement. With over 2.8 billion active users, this dynamic platform presents an extraordinary opportunity to captivate your target audience and propel them into a world of immersive shopping experiences. Brace yourself for a thrilling journey as we uncover the hidden gems and untapped potential of Facebook collection ads, empowering you to create campaigns that will leave a lasting impact on both your customers and your business.

Zachary Murray
15
min read
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Maximizing Your ROI with Facebook Ads: An Expert's Guide to Optimization

Facebook ads have quickly become an indispensable tool for businesses of all sizes. With its massive user base and powerful targeting options, Facebook ads provide an excellent opportunity to reach your target audience and drive valuable conversions.However, simply running ads on Facebook is not enough. To truly unlock the potential of this platform, you need to know how to optimize Facebook ads to maximize your return on investment (ROI).

Zachary Murray
15
min read
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Revamp Your Facebook Ads with These Winning Templates

Creating engaging and visually appealing ads can be a daunting task. That's where Facebook ad templates come to the rescue. In this blog post, we'll explore the world of Facebook ad templates and how they can revamp your ad campaigns to achieve remarkable success.

Zachary Murray
15
min read
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Everything You Need To Know About Facebook Ads Analytics

Master the world of Facebook Ads Analytics! Learn about metrics, tools, and best practices for measuring campaign performance, audience insights, and conversions.

Zachary Murray
15
min read
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The Facebook Ad Budget Blueprint: How to Set the Perfect Daily Budget

Discover what is a good daily budget for Facebook ads with our comprehensive guide. Learn how to set the perfect daily budget to maximize your advertising reach.

Zachary Murray
15
min read
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13 Outstanding Real Estate Facebook Ad Examples

Online marketing with platforms like Facebook Ads is one of the fastest and most capital-efficient ways to scale any business in 2023 and that statement remains true for Real Estate. From agents to brokers and even pre-construction sales, you can use the Meta advertising platform to grow your real estate business.

Zachary Murray
15
min read
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What is a Media Buyer? Salary, Career and Strategy Guide

It was a typical night for you, scrolling through your Instagram feed after a long day at work, and bam! You get hit with an ad for the shoes you discussed with your friend earlier that week. Platforms like Facebook and TikTok have been using data to target you for some time, but you might not have known that there was probably a person in charge of using this data to deploy targeted ad campaigns to get you to buy those shoes. The technical role for this person is known as a Media Buyer. This article is a complete guide to the state of social media buyers, including salary guidelines and how you can hire your own media buying weapon or get hired by your dream company as a buyer.

Zachary Murray
15
min read
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Latest Instagram Ad Sizes for High-Perfoming Ads

Instagram is predicted to reach 1.44 billion monthly active users by 2025, making it one of the most powerful digital marketing platforms. With such a vast audience, creating the perfect Instagram ad has never been more crucial. Step one when designing or editing your nex ad is ensuring you are up to date with the latest instagram sizes. 

Zachary Murray
15
min read
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Facebook Ad Policies You Need to Know to Avoid Getting Banned!

Despite all the talk of Facebook losing its edge with users, the company still dominates the social media landscape.

Zachary Murray
15
min read
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Benefits Of Instagram Ads for Small Businesses In 2023

Getting our small business off the ground can be a lot of work. We have to get the word out about what we're offering, build up a good reputation, and make sure we're providing a quality product or service. And with so much competition, it can be hard to stand out from the crowd. That's where Instagram comes in. As one of the most popular social media platforms, Instagram offers a great opportunity for small businesses to connect with potential customers. And with Instagram ads, we can specifically target people most likely to be interested in what we offer. In this article, we'll look at some of the benefits of Instagram ads for small businesses in 2022.

Zachary Murray
15
min read
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How to Spy on Your Competitors Facebook Ads - 2023 Facebook Ad Spy Guide

Get the most out of the Facebook Ad Library by using it to take a look at your competitor’s ads, gaining inspiration for ad creative ideas. Supercharge this process by using our platform, Foreplay to permanently save ads that you like, something you cannot do using the Ad Library alone.

Zachary Murray
15
min read
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How to Run Facebook Ads for Ecommerce Businesses

Running ads on Facebook is a sure-fire way to draw attention to your company. Learn how to run Facebook Ads for ecommerce businesses

Zachary Murray
15
min read
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How to use Facebook Ad Library like a Pro - 2023 Complete Guide

Wondering how to use the Facebook Ads Library? Here are 6 important steps for using this platform, which you should follow along with whilst using some tools from our own platform, Foreplay.co for maximum marketing success.

Zachary Murray
15
min read
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How to Download and Save Ads From Facebook Ad Library (3 steps)

Facebook Ad Library is one of the most important tools for marketers to gather inspiration, new ideas, research competitors, and much more.

Zachary Murray
15
min read