New! Spyder 2.0 Live Now!

The Complete
Winning Ad Workflow

Save ads, build briefs and produce high converting Facebook & TikTok ads at scale, without compromising quality.

foreplay ad library software screenshot
messy ad creative

Your Creative Process is a Mess

Goodbye to endless folders of ad inspiration, briefs and competitor research. Foreplay let’s you wrangle your entire creative process into a streamlined workflow.



swipe file app iconinstagram logolinkedin logotiktok logo

Swipe File

Save Ads from Anywhere, Forever

Build your Smart Swipe File by saving ads from Facebook Ad Library, TikTok & more with one click.

ad library swipe file software
broken link icon
No Broken Links
landing page screenshot icon
Landing Page Screenshot
ad tagging icon
Custom Tags
ai ad search icon
AI search & Filter
upload ads icon
Manual Upload
share link icon
Public Share Links
comment on ads logo
Team Commenting
Notion icon
Embed in Notion

Capture genius, with a single click

Save ads forever from Facebook Ad Library, TikTok Creative Center and more using the Foreplay Chrome Extension.

save ads from facebook ad library

Collaborative Moodboards

Seamlessly collaborate with your team or clients on creative ideas with internal & external sharing.

Active Status

Keep a close eye on your saved ads and steal winning ads from your competition.

facebook ad library ad activity status
structured social logokonstant kreative logo
"My team uses it daily. Creative communication between performance teams, clients and strategists has always been a massive bottleneck. Foreplay added structure & efficiency that simply let's everyone do their best work while cutting down needless back and forth."
nick shakelford headshot
Nick Shackelford
Founder @ Structured & Konstant Kreative
ad library inspiration

Spyder Ad Spy

Creative First Competitor Tracking

Track every ad your competitors launch and extract insights and inspiration from their creative strategy.

ad spy and inspiration UI
share link icon
Automated Insight Reports
landing page screenshot icon
Landing Page Archive
ad inspiration library
Creative Test Analysis
brands included in the ad library
Real-Time Analysis

24/7 Ad Library Scraper

Never miss a beat. Save every ad your competitors launch with enriched metadata.

ad library scraper

Discover Winning Hooks

Spyder automatically transcribes, analyzes, and presents winning hooks for you to test.

ad library hook export
ad library inspiration


Endless Ad Inspiration

Access the largest community ad library in the world with over 10,000,000 curated ads from 200k+ brands.

ad spy and inspiration UI
AI ad creative search
AI search & Filter
favourite icon
Favourite Brands
ad inspiration library
5,000,000+ Ads
brands included in the ad library
200,000+ Brands

Creative research in 50% of the time

Plug in to the collective brain of world class marketers and browse a real-time feed of +10,000 new ads being saved everyday.

tiktok advertising trends UI

Your finger on the pulse in real time

Like Netflix but for ad inspiration. Identify trends before your competition to strike while the iron is hot.

tiktok advertising trends UI

Swipe Files From Leading
Creative Strategists

Unlock the private swipe files behind the worlds best ad creative specialists.

Browse Experts
"This is the #1 tool in my facebook ads toolkit. I use it daily for creative strategy research, compiling content ideas for clients, and even personal content development. If you’re trying to make better ad creative, Foreplay is not just “a nice to have”. It’s a must."
Dara Denney
Senior Director of Performance Creative
ai ad brief storyboard app icon


10x Faster Briefs with AI

Transform your ad inspiration into actionable asset requests and breakthrough writers block with the help of our AI brief generator.

AI creative brief app user interface
ai ad script generation icon
AI Script Writing
ai storyboarding icon
Performance Storyboards
brand profile icons
Brand Profiles
ad brief editor icon
Modular Brief Builder
ad inspiration icon
Attach Inspiration
brief template icon
Custom Templates
ad creative deliverables icon
Dynamic Deliverables
ad creative version icon
Version Management

Reverse engineer your Brief

Start with a piece of competitor inspiration and automatically re-write the video for your product or service.

ad brief generation

Export & Share Anywhere

Connect the dots and export your script, timeline or storyboard.

share ad brief UI

Asset Submissions

Collect content from creators or editors directly from your brief.

upload your ad creative to a brief
“Foreplay is a key piece of how we find, save, review, and communicate around performance creative assets. It’s really reduced a lot of friction in the process and has allowed us to review and save 10x more content than we would have otherwise.”
Connor MacDonald
CMO @ Ridge Wallet

The Creative Strategy Stack

Unlock your Winning Ad Workflow

Cancel Anytime
No Credit Card Required
Unlimited Usage
Expert Support
foreplay advertising co merch photoforeplay advertising co merch photo
foreplay advertising co merch logo

Workwear for Marketers

Shop Merch